《9%的 edge:改变生活的秘诀来为你的业务创造更多的收入,并为你自己带来更多的自由》
Practical wisdom on tools, concepts, and strategies to build, grow, and optimize your business
91% of small and medium sized businesses fail in the first 10 years. What is the other 9% doing to succeed? The 9% Edge is a highly practical guide to entrepreneurship and taking your business to the next level, no matter where you currently are in your build.
Developed from extensive research on businesses and their founders, combined with the 26 years of real-world, firsthand experience of author Candy Valentino, this book breaks down the core principles and concepts that are essential to bridging the knowledge gap between different stages of a build, and contains a wealth of tools and strategies, explained in plain English, that can be put into practice as soon as today.
Valentino went from a teenager living in a little white trailer on government assistance, to building, scaling, and selling multiple businesses in various industries and helping countless other businesses do the same in a consultant role.
In this book, readers will learn about • Expanding your customer base, strategically reducing costs without compromise, and measuring and evaluating critical revenue drivers • Making data-driven decisions, implementing strategic financial and metric changes, and always moving forward with intention • Achieving organizational transformation through revamping a marketing strategy, optimizing operational efficiencies, and restructuring finances
The 9% Edge is an essential resource for all business owners seeking to learn from someone who has run the gambit in entrepreneurial endeavors and knows from experience what has been proven to work.
关于构建、增长和优化您的业务所需工具、概念和策略的实用智慧
91% 的小型企业和中型企业在前十年内失败了。其他那9%的人是如何成功的?《9%优势》是一本高度实用指南,旨在帮助创业者迈向事业的新高度,并不考虑您当前所处的发展阶段。
本书基于对企业的深入研究以及作者Candy Valentino 26年亲身经历的实地经验,结合了她在创业领域的研究,揭示了在不同发展阶段中连接知识缺口的核心原则和概念。书中包含丰富工具和策略,以简明易懂的方式进行阐述,并可在今日即刻实践。
Valentino 从一个依靠政府援助住在小白棚屋中的十几岁青少年起步,发展、扩大并出售了多个行业内的企业,并且在顾问角色中帮助了数以千计的其他企业也取得了类似的成绩。
在这本书中,读者将了解: • 扩展客户基础,战略性降低成本而不妥协,并对关键收入驱动因素进行测量和评估 • 做数据驱动的决策,实施战略财务和指标变更,并始终带着目的向前迈进 • 通过更新市场营销策略、优化运营效率以及重组财务,实现组织转型
《9%优势》是所有希望从创业经历中获益并从实践中学习的企业主不可或缺的资源。
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